Do KODAK ADVANTIX cameras, films, and photofinishing services cost more than traditional 35 mm systems?
We have done extensive market research with consumers who tell us that KODAK ADVANTIX Products provide very good value even at prices above 35 mm system prices. Today, we sell a family of 35 mm products that extends over a wide range of prices. KODAK ADVANTIX products also have a wide range of prices that will overlap those of 35 mm. Within that extended range, consumers should find a camera that meets their needs. Of course, KODAK ADVANTIX Cameras have new technology and features not found in any 35 mm model. KODAK ADVANTIX film prices reflect the added value of the new cassette and film technology. Processing cost is affected by the three print formats and index print. However, the actual cost of processing will be driven by the consumer’s choice of print format. • How is the picture quality of the Advanced Photo System as compared to the 35 mm format? In a comparison of pictures taken under the same conditions, both formats should produce similar quality results. However, the featur
