Does a Company Get Business Benefit from its Corporate Social Responsibility Efforts?
Experienced companies say the record speaks for itself – they can demonstrate value and benefit.1, 2 Practical Corporate Social Responsibility involves systematically identifying issues that will have the most impact on the business, managing them, and communicating results – this just makes good business sense. Companies that recognize these opportunities create market advantages and customer preference. Rewards include competitive advantage, positive brand image, enhanced reputation, and license to operate.