Does localisation play an important role across Asia?
Our focus is on animation in the other Asian markets. We are looking at doing Skatoony in other markets. It is a good way to get kids closer to the Cartoon Network brand. We have an animation development programme across Asia. So we are doing animation series in Thailand, Australia, Taiwan, Korea, Japan and Hong Kong. We focus on animation across the region as there is so much talent. We also feel that if there is a really funny guy in say Thailand who comes up with a cartoon, then it will travel really well. We have a lot of shows in the early development stages.
