How can a web site save a company time and money?
Savings can many times be realized by a company by replacing repetitive or common customer requests through a company web site as opposed to live person to person interaction between customer service representatives and company customers. Many times customers actually prefer being able to retrieve information they are seeking at times that are more convenient to them. This especially holds true as customer’s demand expanded hours of operation from companies regardless of time of day or day of the week. A web site can also help to support the company sales effort by providing salespeople with instant access to information or demonstrations or the latest scheduling or product information dissemination. Potential customers can also self qualify themselves by having access to basic information that will in effect qualify them as potential clients.
