How do I benefit from using MasterCard SecureCode on my Web site?
• Protection from “cardholder unauthorized” chargebacks for fully compliant transactions. Such protection is designed to reduce your chargeback exposure and processing expenses. • Consumer confidence increases, making customers more likely to make a purchase on your Web site. • You can expand the geographic reach of your business by selling to customers in countries where online debit cards are used more widely than credit cards. In addition to added protection against chargebacks for these customers, you will be able to process their Maestro® debit transactions. • You can attract new customers by advertising for free on the MasterCard consumer Web site. Want to see how listings appear? View the merchant advertising page on the MasterCard consumer Web site.
