How does American Beauty conduct safety testing?
Consumer safety is a top priority at American Beauty. Therefore, our product safety testing requires collaboration of experts across several sciences, including toxicology, microbiology, environmental chemistry, manufacturing, and engineering. To ensure the safety of all products brought to market by American Beauty, formulations and their packaging must exceed the high company standards for ingredient preservation and stability, product efficacy, and package compatibility. American Beauty employs extensive Research and Development teams at its state-of-the-art laboratories. Primarily responsible for continuous exploration of new technologies in advanced skincare and makeup development, R&D works with suppliers and leading universities where research is conducted in dermatology, skin aging, and cellular biology. All American Beauty products are tested for irritants and allergens using biological assays and human volunteers. We do not conduct animal testing on our products or ingredient
