How has the reaction been to the announcement of the Disney comics returning?
Thus far, quite positive. The marketplace has seen such a dearth of material suitable for children in recent years that virtually everyone who has learned about the new Disney books, fans and laypersons alike, have applauded Gemstone for taking this step. And the “man on the street” response is, I think, what is vitally important to the whole comics industry. Whenever I’ve had the opportunity in recent months, I’ve mentioned the job I’ve taken and the plans that are underway to non-fans and, almost to a person, they comment that they haven’t read (or seen) a comic book for years and that it will be great to have Disney books for parents to buy again, and this is what comic books need. As many titles have become more “mature” oriented over the years they have experienced more and more of a decline in sales to young readers and especially to the parents of young readers. When I was a kid, my mom bought comic books to read to me, so when I got older, I knew what comic books were and start
