I want to send a flyer to a specific patient population, produced by an outside organization (i.e., American Heart Association). Can I do this?
No. By targeting a specific patient population, you have linked the patient to a specific disease, thus exposing their PHI. What you can do is post the flyer in the clinic waiting room for interested patients to take or have the clinic staff hand the flyer to the appropriate patients. Additionally, any mass mailings that go out to patients should be approved with the Development Office. Any use of the UCSF logo associated with another organization needs to be approved by Legal Counsel.
Related Questions
- I want to provide a flyer to a specific patient population, produced by an outside organization (i.e., American Heart Association). Can I do this?
- I want to send a flyer to a specific patient population, produced by an outside organization (i.e., American Heart Association). Can I do this?
- Can designations be made to an organization outside the Partner Agencies listed on the brochure such as American Cancer Society?
