Is search engine optimization strategies (SEOS) important to a web site?
Yes! Definitely. Search engine optimization strategies play an important role in website development. Search engines are the starting point for most people when they’re looking for something on the Internet. This is why the most popular websites are search engines and web portals with search functions. Imagine that you are selling T-shirt online. When an Internet user key in “T-shirt” in google search engine. You website appear as top ranking in the search result. This will generate a huge traffic to your web site and off course may generate huge revenue to your company. There are many statistics that illustrate the importance of search engines as a method of attracting traffic on the Internet: • 24 percent of marketers said that over three-quarters of their traffic came from search engine referrals. [CyberAtlas Research – Aug 21, 2001] • Nearly 60 percent of students reported using a search engine when picking an online retailer. [NACS – Mar 7, 2001] • Study found that 55 percent of o