Isn’t it messy to insert a tampon without an applicator?
No, your fingertip stays protected by the tampon. After you unwrap the o.b.® tampon, you pull the string to widen the base and that’s where you put your finger. When you insert the tampon, your fingertip is surrounded by the cottony fibers. Since there’s no applicator between you and the tampon, the o.b.® tampon begins to absorb as you insert it. It’s that easy.