Linkstorms seem very simple to replicate. What am I missing?
A. You’re right, they seem simple to replicate. Here’s how you do it: • Develop a lightweight, cross-browser JavaScript library that can run on any site. • Create a menu editor that allows you to customize the menus according to your advertiser’s wildest design and content ideas. • Create an interchangeable Flash-based ad unit for publishers or advertisers who prefer it. • Create an ad serving platform that can serve millions of these menus per hour across the world. • Make your new proprietary ad formats compatible with existing third party ad serving and analytics platforms. • Create an analytics server that captures interactions with every ad, from roll-overs of individual nodes, duration of interaction, clicks, etc. Make sure you’re also able to capture data on viral distribution performance. • Create a reporting tool for your proprietary analytics. • Make sure your menus’ performance can also be measured by third party ad servers for traditional analytics and reporting. • Create a
A. You’re right, they seem simple to replicate. Here’s how you do it: • Develop a lightweight, cross-browser JavaScript library that can run on any site. • Create a menu editor that allows you to customize the menus according to your advertiser’s wildest design and content ideas. • Create an interchangeable Flash-based ad unit for publishers or advertisers who prefer it. • Create an ad serving platform that can serve millions of these menus per hour across the world. • Make your new proprietary ad formats compatible with existing third party ad serving and analytics platforms. • Create an analytics server that captures interactions with every ad, from roll-overs of individual nodes, duration of interaction, clicks, etc. Make sure you’re also able to capture data on viral distribution performance. • Create a reporting tool for your proprietary analytics. • Make sure your menus’ performance can also be measured by third party ad servers for traditional analytics and reporting. • Create a
