The vitamins and minerals are “readily assimilated” and “gel technology represents a significant advance in the method of delivery” into the body is there clinical data to back up this claim?
The Physicians Desk Reference talks about absorption rates of tablets and capsules vs gels/liquids. As stated above, we don’t have clinicals yet, but will be running them soon. The USP states that capsules must have a disintegration time of not more then 30 minutes and for tablets, not more then 45 minutes. This means that the supplement could take up to 45 minutes before your body can begin absorbing the nutrients. Our forthcoming clinical trials should only confirm data that has been generally accepted for a long time.
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