What is a Unicorn Chaser?
A unicorn chaser is an image or video of a unicorn which is viewed to cleanse the mind and the eyes after seeing unpleasant content on the Internet. The concept was pioneered by BoingBoing in August of 2003, when one of the editors posted a photograph of a mysterious rash and another editor followed with an image of a unicorn to push the rash down the page so that viewers saw the unicorn when they landed on the site, rather than a hideous rash. BoingBoing often includes unicorn chasers on their site after discussing unpleasant issues or displaying gross photographs, and some other websites have picked up the concept. While it is certainly nice to view a pleasant image after looking at a disgusting image or a gross video, a unicorn chaser actually has several functions. On a major website, for example, the use of a unicorn chaser to bump posts down a page can ensure that visitors will not be disgusted when they navigate to a main page. It also allows people to view sites at work, since