What is the Customer Success Program™ (CSP)?
CSP is a public relations initiative, separate from standard corporate PR programs, designed to utilize your company’s customers as a voice in communicating the value of your product or service through the media. Companies small and large, including the Fortune 500, have found that utilizing customer PR programs increases media coverage and expands their media reach, shortens the sales cycle and generates new customer leads.
Related Questions
- Explain CSPs replacement parts program (stores/spares) and what kind of timing could a customer expect for such replacement parts in the field?
- How does approaches to customer service link to the success of meeting and Exceeding customer needs and expectations?
- What is the Customer Success Program™ (CSP)?