what is the HIRO codec?
the HIRO codec is free to download, install and use. after installing the HIRO codec, users can view videos legally and for free. the HIRO codec is a plug-in to the Windows Media Player and Windows Media Center, that dynamically adds advertisements to videos, in real-time as they are being watched – just like in commercial TV. the HIRO codec is not a spyware software: it does not add pop-ups or any type of advertisement outside the video itself – the only ads that the user will see are ads within the context of the video they are watching. in addition, ads are personalized for each user according to the data he or she supplied during registration. HIRO users can enjoy fast download speed, high quality and a secure environment (no fear of fake files or viruses).