What is the Music Genome project? How is it changing the music industry?
TW:Well the Music Genome project is really a DNA mapping of music. There are 400 attributes per song. Each attribute is really a building block of that song; these aspects work together to collectively define it. As you interact with the Pandora radio, it just gets better and better by mapping your feedback. It’s like having a conversation with the geek at the record store; you tell him what you like, what you don’t like, and hopefully walk out with some good music. SCV: When I listen to the radio, I am constantly frustrated at the music’s repetitive quality; for example, by listening to FM radio you would think that Pink Floyd only wrote three songs in their entire career—”Money,” “Comfortably Numb,” and “Time.” How is Pandora, and sites like it, different? TW: We have 700,000 songs currently in our database (and 80 000 artists). Out of those songs, 70% of our artists are independent. Last month, 90% of our songs were played. This is a dramatic difference from the historical pretexts
