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What is the New Colgate MaxFresh gel formula?

April 26, 2017Colgate Formula gel maxfresh

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What is the New Colgate MaxFresh gel formula?

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Colgate MaxFresh is a new patented formula that combines gel toothpaste with cooling crystals (in strips) for an intense rush of freshness. The cooling crystals are specially formulated to stay intact in the toothpaste, but dissolve completely when you brush.