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What is the timeframe for announcing a new Web site?

April 26, 2017announcing timeframe web site

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What is the timeframe for announcing a new Web site?

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Make sure that your new Web site is up and running and completely functional before inviting the media to see and review your site. If media are invited to a site that doesn’t work, directories may refuse to link to you and pundits will make fun of you. Note that you can have a site up and running for a year or more before having an official launch promotion. So make sure you have all the bugs worked out and that links work and the home page loads quickly before inviting the media.