What makes a sales agent effective?
We like to think good training and experience make the best agents. But the truth is, not every agent is right for every seller. And that’s why we suggest you follow this simple formula to help you decide whether a particular agent will work well for you: COMPETENCE + COMFORT => CONFIDENCE Competence: When you first meet with real estate agents, they’ll do their best to show you that they have what it takes to sell your house. You can expect to see a portfolio of credentials, past achievements, sales volume and letters of recommendation. Look for evidence that their background is relevant to your needs – someone whose portfolio includes success with houses in your price range or type of property and someone whose method of business is to provide the best service to his clientele. An agent who subscribes to on-going training, who keeps up with the latest trends in the industry, is going to be of much more value to you that someone who stopped learning the day they got their licence. The
