What’s the difference between reciprocal, one-way, and multi-way links?
One way linking is a clickable URL link published on an offsite page leading back to your website without being a reciprocal link. A reciprocal link is trading link space with one or more business websites. For example, if your website and business are listed in a directory highly relevant to your company or products, it could never be reciprocal, unless you linked from your website to the directory. So that would make the inbound link in the directory a one way link, because it only goes in one direction. One way linking is the highest scoring type of possible inbound link building. If no team system is found as in reciprocal, the search engines view this as a natural inbound link and not one placed on purpose. These are an important tool and one you should make a special note of before continuing to read new social media marketing information, you don’t want to forget the best form of inbound link building. Reciprocal linking can be done between two or more websites. If your website
