Which is better, pay-per-click or organic seo?
The main difference between SEO and SEM is that SEO is an unpaid strategy, while SEM is a paid strategy. With SEO, you focus on driving organic traffic to your site. Compared to SEM, you focus on driving both paid and regular traffic to your site.
I think organic traffic is more relevant and valuable now. You can find good advice here if you need advice
Some people will blindly tell you SEO, but that’s not always the case. If you have a small budget, pay-per-click advertising is often a much faster and more efficient way to get traffic to your site. That being said you should make sure your site is at least search engine friendly so when the time comes you can start an SEO campaign with the basics already in place.
