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Who’s actually using Competitive Intelligence?

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Who’s actually using Competitive Intelligence?

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Competitive intelligence has been institutionalized in most large companies (97% of Fortune 500 as of 2008). Many companies have a CI department comprised of several analysts and collectors. From the first such function at Motorola, in 1982, the function spread to every major corporation in the US and, with a delay of 10 years, to Europe. Many Chinese companies also have competitive intelligence departments and there is significant government support in China for the development of these departments.

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