Why are optimization and intelligence key customer imperatives?
“Optimization” simply means that print and mail systems must always make their users more productive. The more a system generates throughput, uptime, and document integrity, with low maintenance requirements and costs, the more productive it is. That is the entire goal and operating philosophy behind the Pitney Bowes IntelliJet Printing System. “Intelligence” is different. This refers to taking advantage of customer knowledge and awareness to deliver a customized sales message right along with the statement or invoice. An “intelligent” system can help turn a bill or statement into a sales tool, and generate incremental revenue and enhanced customer loyalty. Again, the Pitney Bowes IntelliJet Printing System is a truly integrated suite of technologies that can help enhance the marketing value of every mail piece.
