Why did Jick create the Kingdom of Loathing?
Jick was inspired by the overabundance of MMORPGs that took themselves far too seriously. After saying to himself, “There should be a game that is a parody of all of these MMORPGs … with a bunch of cool pop culture references … and stick figures instead of photoreal 3D rendered images …”, he slapped himself in the head and came to the realization that he had the power to create just such a thing. The rest is history.
