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Why doesn Color Oops work on highlights or hair thats been lightened?

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Why doesn Color Oops work on highlights or hair thats been lightened?

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A. Color Oops can only remove artificial pigment. Color Oops cannot alter natural pigment. When highlights are put in, your natural pigment is actually removed. The only way to get your natural color back is to replace that lost natural pigment, and that can be achieved with a color similar to your natural color. Remember your hair is porous so a 5 minute processing time is recommended and a color filler prior should be done. Always do a strand test to see what the color will look like prior to doing your entire head.

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