Why focus on road accidents?
Road accidents are one of the fastest growing causes of sudden death and disability in the developing world. The World Health Organization estimates that by 2020, road accidents will be the world’s third leading cause of premature death for all ages. This not only leads to thousands of preventable deaths and injuries each year, but it jeopardizes the public health systems of the world’s poorest nations, contributing to poverty rates and limiting the ability of healthcare systems to focus on other crises. Among children, road accidents is one of the leading causes of death overall. As incomes rise and more and more families can afford to trade in bicycles for motorbikes, the number of accidents is soaring. Children are the most vulnerable passengers and most at risk of death or injury.
