Why is Bravo so inexpensive compared to other automated CD/DVD duplication systems?
Good question. There are many reasons, but it mostly has to do with the sheer number of machines we manufacture compared to other competitive products. Most other automated disc duplicators are built for the service-bureau market where far fewer units are sold. Primera builds products for this market, too. Bravo was designed for a far broader market: offices, schools and churches, recording studios, marketing and engineering departments, photo and video applications and so on. This means that we sell a LOT more Bravos than the average service-bureau machine, allowing us to build Bravo on a production line instead of just one machine at a time.