Would the Indian animation industry be able to attract venture capital funding?
The level of awareness about the Indian industry as a viable business proposition is very low. A new studio needs substantial inputs of capital during the initial phase and a long gestation period to break even. In such a scenario, venture capital funding would be welcome. What is the scope of creating IPR out of Indian content? Can VC funding help facilitate IPR creation? The Toonz philosophy is to create intellectual properties that have a universal appeal. We don’t limit ourselves to well known characters alone. While Toonz has worked on shows like `The Adventures of Tenali Raman’ and `The Adventures of Hanuman’, the studio has also created properties like `Paddy Pages’ and `FrogSkool’ with simple characters that appeal to kids across the world. VC funding would definitely facilitate IPR creation.
