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Since when has YouGov focused on consumer research?

April 26, 2017consumer focused Research yougov

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Since when has YouGov focused on consumer research?

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YouGov is best-known for its political and social polling, published often in the media, especially in The Sunday Times, The Daily Telegraph, The Economist and Sky News. This reputation helps YouGov maintain a very high-quality panel. However, YouGov has conducted consumer market research ever since it was founded in 2000, indeed market research accounts for the overwhelming proportion of its revenue.