what is Search Engine Positioning (SEP)?
At easiserv.com we think of it as the technique of creating websites that are search engine-friendly, in order that easiserv.com website clients gain good position within the various search engine indexes/listings. And as some of these indexes/listings are currently being measured in multi-billions of pages – it’s clearly a bit of a challenge. However, in practical website building terms this means: • using the right keywords in your website • getting lots of relevant links back to your website • using the right keywords (known as anchor text) in those links • having lots of appropriate textual content on your website. Another name for this positioning technique, is Search Engine Optimisation (SEO). A dictionary definition of ‘optimisation’ defines it as : “modifying to achieve maximum efficiency”. Literally, making the most of what you’ve got. Whether it’s called SEP or SEO, they’re really generic terms relating to search engine specialists that assist web site owners to improve searc
Search Engine positioning is the process to get high ranking in search engine result pages by using specific keywords or keyword phrases. It is possible that your website may appear in good position in search engine result pages but it is beneficial only if you get good position of your website with your targeted keywords. Sometimes people also called it search engine optimization.
